What is Colourful and Sells Cakes

9th Mar 2009

WHAT IS COLOURFUL AND SELLS CAKES

Selling Cakes is never easy. Anyone can learn how to bake cakes and start their own business from home. The starting costs are low and the profit potential is high. But this leads to intense competition.

To beat the competition, one bakery implemented a low cost tactic that immediately increased its sales. The bakery started giving away free balloons to everyone who ordered cakes from them!

People order cakes to celebrate. And balloons go well with celebrations too. The cost to give away balloons was miniscule, but the sales the free give away generated were insane! The bakery cut down on its advertising costs and instead invested in giving away balloons for free.

The awesome part was, they used balloons as advertisements! All the balloons had the name and the phone number of the bakery printed on them.

Action: A good bonus can sway people to buy from you instead of your competitors. What low cost item can you give away with your product?

VITUAL ASSISTANCE

You can get help for virtually any area of your business online these days. Virtual Assistants are available in all parts of the world, and for those tasks which don’t require a staff member to be present in the office, this can be a very cost effective way of managing your business. www.elance.com is a site you post your jobs to and you will receive, often in minutes, bids for people willing to contract their services to you. These come to your email and you can sort through them to select the most suitable candidate. You can place funds for the job in trust with Elance until the job is complete and you are satisfied.

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